Ceramic vessels by studiolo int’l, with photography by Eve Singer

LES COLLECTION

Role: Digital & Editorial Director

LES Collection is a direct-to-consumer fine art and home decor gallery. Starting as a vintage resale Instagram account, I was the founder-led company's second hire - joining the tight team four months after they began representing artists and launching their first website. Hired as their first Digital Manager and tasked with developing the digital media and marketing strategies along with e-commerce oversight and partner management, my role quickly expanded to include implementing 360° campaign and editorial social content calendars (concept, copy, design), owning all website content from product to journal to SEO, and establishing tone of voice and messaging strategy as the brand’s copywriter and founder's ghostwriter.

A r t f u l O b j e c t s

T O M A K E Y O U R H O M E

EDITORIAL CONTENT

Artist Stories:

Journal Articles:

Art History:

Trend Alerts:

101 Series:

Moodboards: